Acer Aspire PREDATOR -- let the challenge begin!


TAIPEI, TAIWAN (May 21, 2008) -- Acer, the third largest vendor in the global PC market (Source: Gartner Dataquest, 2007), has always maintained a dedicated approach toward research into the many fields of application of the PC, with a view to understanding the latest trends, capturing the expectations of users, forecasting future needs and designing the goods that best meet these requirements.

 

One of the areas where Acer has maintained strong interest is digital games. This sector includes perhaps the most knowledgeable users of all electronic technology currently available. These are users who perfectly understand their own powerful computers, and can upgrade them alone using the latest add-on accessories and parts.

Acer has now embraced this particular market and its special users, with a powerful show of innovation and cutting-edge technology.

This may seem like an ambitious aim, but it stems from our awareness that we have the experience, resources, and capacity to meet the needs of an extremely demanding user base who require quality and want whatever it takes to improve their gaming experience.

Two words that define the new Acer Aspire PREDATOR are "immediacy" and "performance." The PREDATOR is ready to play the most demanding games straight out the box. Different configurations and the absolute latest technology ensure blistering performance at every level.

Acer has always followed an indirect marketing strategy and, here too, is an unprecedented opportunity for all expert gamers, who will now be able to take Acer's finest PC straight off the shelf in their favorite shop, and bring it home and fired up in an instant with peace of mind of owning new ground technology with backup service and support.

Optimized configurations in the PREDATOR series will catch your attention immediately: they have each been specially designed to offer that latest available technology. The exciting and aggressive PREDATOR design appeals immediately to even the most demanding gamer whilst they may be assured that the technology used and all peripherals are completely original and fully tested.

In recent years, Acer has shown its commitment to vertical markets by designing solutions to answer the needs of all types of users, from the professional to beginners. This type of commitment has repeatedly broken down barriers between people and technology, and in business terms this means designing hardware with the best security and connectivity.  In consumer terms, this means trying to meet everyone's increasing entertainment needs.

The gaming world is expanding rapidly and not only with hardcore players. With this latest range of products, Acer is reaching out to passionate, competitive users who prefers buying from a well-known brand name to be sure that their chosen product will offer quality, support and service.

 

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About Acer
Since its founding in 1976, Acer has constantly pursued the goal of breaking the barriers between people and technology. Focused on marketing its brand-name IT products around the globe, Acer ranks as the world's No. 3  vendor for total PCs and No. 2 for notebooks, with the fastest growth among the top-five players. A profitable and sustainable Channel Business Model is instrumental to Acer's continued growth, while the successful mergers of Gateway and Packard Bell complete the company's global footprint by strengthening its presence in the U.S., and enhancing its strong position in Europe. Acer Inc. employs 5,000 people worldwide. 2007 revenues reached US$14.07 billion.

Contact:
Stella T.H. Chou, Henry Wang
PR, Branding Division
8F, 88, Sec.1, Hsin Tai Wu Rd., Hsichih,
Taipei Hsien 221, Taiwan, R.O.C.
Tel: 886-2-8691-3204/1046
Fax: 886-2-8691-3262
E-mail: Stella_th_chou@acer.com.tw  Henrywang@acer.com.tw

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